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Business Guide

The Business Guide is filled with concise, practical and real world answers to your questions in order to help you develop strategies to solve any issue. This section contains a vast source of information related to starting, managing and growing your business.

  

1. What is in the Inspiration section?  Open Answer in New Window

Inspiration This part of the Business Guide will help you to increase and apply your business knowledge so you can make your dream a reality. You'll learn how to determine whether you have what it takes to be an entrepreneur, and then delve into the practical aspects of creating a business plan. Click here to go there now.


  

2. What is in the Starting a Business section?  Open Answer in New Window

This section answers a volley of questions for prospective and new business owners. Valuable information such as start-up-financing, choosing a business structure and protecting your ideas are just some of the topics covered, and include buying a business and buying a franchise. Click here to go there now.


  

3. What is in the Managing a Business section?  Open Answer in New Window

Managing a business is one of the major challenges for small and medium business owners. In this section, you will learn about Leading and Managing, Decision-Making, Day-to-Day Managing, Managing Employees, Customer Service, Contracts and Legal Concerns, Collecting Receivables and Payments, Insurance and Choosing a Location. Click here to go there now.


  

4. What is in the Growing a Business section?  Open Answer in New Window

Growing a business signifies increase in profitability for a company. Forecasting, Marketing, Advertising, Sales Techniques, Government Contracting and Acquiring a Business are some of the significant topics covered. Click here to go there now.


  

5. Where can I find information about business plans and what they should contain?  Open Answer in New Window

 For detailed information about business plans, go to the Inspiration tab in the Business Guide.


  

6. Where can I find information about marketing, advertising and sales techniques?  Open Answer in New Window

 Click the Growing a Business tab in the Business Guide.


  

7. How can I obtain information about buying a business, buying a franchise and choosing a location for my business?  Open Answer in New Window

 Click the Starting a Business tab in the Business Guide.


  

8. What is the ZANA Recommends section?  Open Answer in New Window

Some of the finest business books covering a wide variety of topics are available in this section. You can find them listed on each page of the Business Guide. Loaded with valuable business resources and information, these books include significant topics for small and medium businesses including: creating a business plan, financing, franchising, the structure of a business, patents/trademarks, marketing, advertising and government contracting. The books were chosen for their exceptional content, expert writers, and excellent public reviews and ratings.


 
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